After much controversy about the hiring of the Rev. Al Sharpton to fill the MSNBC time slot vacated by liberal pundit Cenk Uygur, the new TV ratings are in, and Sharpton’s show is a smash.
While MSNBC has never been able to trump the conservative juggernaut of Fox News, MSNBC resoundingly beat CNN in all “dayparts,” according to the latest Neilsen ratings. TVNewser reports:
MSNBC pulled back ahead of CNN this month, reclaiming the #2 spot among the cable news networks across the board: in primetime and in Total Day.
Sharpton’s show, “PoliticsNation,” is a part of that success. According to the network, the show is 50 percent ahead of CNN’s “John King USA” in the 6 p.m. weekday time slot. According to the network:
At 6 p.m., “PoliticsNation” hosted by Rev. Al Sharpton beat CNN’s “John King USA” by 50% among total viewers (767,000 vs. 512,000) and by 41% in the demo of A25-54 (171,000 vs. 121,000). This is MSNBC’s best A25-54 6p program delivery since Dec. 2010 and the lowest 6p delivery for CNN since August 2010.
MSNBC has been rated first among African-American viewers for almost two years straight.